Marketing Research Services for Agencies

Find the Best Markets. Gain Market Share with Confidence

Thinking about expanding your agency into a new city or vertical?
Don’t guess—know exactly where your agency can thrive.

At Aponus Consulting, we offer in-depth market research services designed specifically for digital marketing agencies that are scaling or considering entering new markets. Whether you’re launching a new office, entering a vertical niche, or planning for expansion, we’ll equip you with the data and strategic insights you need to make smart, profitable decisions.

What You’ll Get:

A comprehensive Feasibility Report tailored to your agency’s brand, services, and strategic goals.

This report functions as your go-to-market roadmap—a powerful tool that combines market research, competitive insights, and financial modeling to reduce risk and increase your odds of success.

Our Research Covers

Demographic & Psychographic Trends

We evaluate income levels, business density, values, and behaviors that align with your ideal client profile—so you know where your message will resonate most.

Demand & Cultural Trends Driving Marketing Services

Understand the business verticals that are growing and spending in your target city, and how cultural shifts are influencing demand for services like yours.

Competitive Landscape & Market Saturation

We identify key players, agency saturation, and whitespace opportunities—helping you find the markets where your agency can dominate.

High-Scoring Micro Markets

Pinpoint the top-performing neighborhoods or zones within a metro area that offer the largest addressable market and best alignment with your brand.

Marketing Strategy Considerations

We provide data-driven insights into:

  • Average Cost-per-Click (CPC) for paid search and social
  • SEO competition and keyword trends
  • Influencer and PR opportunities in relevant niches

Financial Inputs & Modeling

Plan ahead with estimated:

  • Customer Lifetime Value (LTV)
  • Customer Acquisition Cost (CAC)
  • Recommended startup budget for new market entry

Deliverables for the Market Research Project

A polished, agency-specific Market Research & Feasibility Report, including:

  • Executive Summary with recommendations
  • Detailed analysis and visual data breakdowns
  • Strategic recommendations for launch location, marketing mix, and budget
  • Ready-to-present format for leadership or investor discussions

Perfect For Marketing Agencies Who

Why Aponus Consulting?

Our background in marketing agency ownership and operations means we don’t just give you stats—we give you actionable strategy based on experience. We’ve helped agencies find their most profitable markets, align their positioning, and maximize the ROI of new launches.

Ready to Find Your Next Big Market?

Let us help you scale smarter.
Click below to schedule your consultation or request a sample report.